 | FacultyHow SFU Business fared in the news for the week ending November 26, 2010. BC Liberal Leadership Gary Mauser, SFU Business prof emeritus, was on the national news on CBC Radio talking about the change in leadership of the B.C. Liberal party. “When premiers or politicians stay beyond the applause, they risk an ugly exit and that’s exactly what Campbell has done.” Power of Oprah Two Vancouver companies received a huge boost after talk-show maven Oprah […] Read More... |
Archives
 | Beedie School of Business NewsNew research makes the case for customizing serviceNov 22, 2010November 22, 2010 Shakespeare famously argued that “all the world’s a stage, and all the men and women are merely players.” Similarly, new research from SFU Business uses the metaphor of service experiences as theoretical performances, to explain how employees (the actors) follow or write the scripts for customers (the audience) to consume. The future of service industries lies in customization – at least for those companies catering to the increasingly fickle tastes of today’s […] Read More... |
 | Beedie School of Business NewsShaheen Hirji – Alumni ProfileNov 18, 2010BA (Cmns) ’99, GDBA ’03 Founder, Organically Hatched Many new or expecting mothers face a reality they hadn’t previously considered: “I’ve met many moms who feel that the workplace doesn’t allow for the flexibility needed in being a mom. At the same time these women are experts and professionals in their field and don’t want to give up their skills and education to be a stay at home mom.” Shaheen Hirji, BA ’99, GDBA ’03, […] Read More... |
 | Beedie School of Business NewsManagement of Technology MBAs establish fund to honour memory of classmate and friend Cecelia SuraghNov 17, 2010November 15, 2010 The establishment of a new fund for Management of Technology MBA students at Simon Fraser University will remember a very special member of the 2009 class. Cecelia Suragh, a Management of Technology (Biotechnology) MBA candidate, passed away suddenly on June 16, 2010 at the age of 31. As those within the SFU Business community will attest to, she was a much-admired student, classmate and friend. She was young and full of life, […] Read More... |
 | Beedie School of Business NewsNovember 17, 2010 Six MBA students at Simon Fraser University have gained some valuable business insights after their class project went viral on YouTube. As part of their MBA class Marketing 702, taught by Professor Leyland Pitt, the SFU Business students were challenged to create an online video to spoof an existing product or company. The video — by students Michelle Au, Ken Lee, Shell Lau, Weijia Liu, Allan Olson and Tina Sun – is […] Read More... |
 | Beedie School of Business NewsMBA student Jessica Fong profiled in Metro NewsNov 16, 2010My MBA experience Jordana Divon, Metro News Vancouver Name: Jessica Fong School: Simon Fraser University Current city: Vancouver Position: Online Marketing Specialist at SFU Business School Pre-MBA I had a BA in economics. After graduation I wasn’t exactly sure what I wanted to do, so I took an administrative position and got to do some accounting. I’ve always wanted to pursue my MBA, but I was never motivated. However, I wasn’t too happy with my […] Read More... |
| Beedie School of Business NewsBy John Shmuel, Financial Post When professor Leyland Pitt assigns students their main presentation in his marketing course, there’s only one piece of instruction given to them: Present about anything you want. The effectiveness of guerrilla marketing at sports events? Sure. Using Web 2.0 to create dialogue with your customers? Knock yourself out. Deploying satellites to act as billboards. Sure, why not? Of course, the ideas won’t necessarily lead to good marks. But that’s the […] Read More... |
 | Beedie School of Business NewsSFU Business undergrads garner Final Four status at Hong Kong’s Citi International Case CompetitionNov 09, 2010November 9, 2010 A team of undergraduate students from SFU Business made it to the Final Four at one of the world’s most prestigious international business case competitions held in Hong Kong recently. The Citi International Case Competition 2010 which took place last week saw 19 outstanding teams from top business schools around the world compete in a divisional playoff format. The SFU Business students participating were Frederick Bantados, Sahar Sharafzadeh, Awin Ye, and Jojo […] Read More... |
| EQUISHow SFU Business fared in the news for the week ending November 5, 2010. Premier Campbell Resigns The Province and the Victoria Times Colonist also spoke with SFU business professor Lindsay Meredith, who commented that it was former premier Bill Vander Zalm and his anti-HST campaign that was responsible for Campbell’s move. “Zalm set the clock ticking,” Meredith told The Province.The Vancouver Sun also quoted Meredith from an SFU Issues & Experts media alert. The Province (story #1): http://at.sfu.ca/MrQLqN The Province […] Read More... |
| Beedie School of Business NewsStudent project helps needy to build new lifeNov 08, 2010Basic household goods gathered. By Frank Luba, The Province In terms of business projects, The Good Drive really was a win-win effort Sunday. Hundreds of household goods were donated to the non-profit group Gather and Give for people trying to rebuild their lives. And five students completed their assignment for a project management class, a third-year business course at Simon Fraser University. Chantelle Buffy, Josephine Gunawan, Aren Hanson, Sabaina Saif and Kenny Wee came up […] Read More... |
| Beedie School of Business NewsNovember 4, 2010 The Faculty of Business Administration at Simon Fraser University is pleased to announce the William Rowe EMBA Alumni Professorship. The new professorship has been established in honour of the late William Rowe, who earned his Executive MBA from SFU in 1972. Rowe, who passed away earlier this year, established a longlasting relationship with both Simon Fraser University and SFU Business. It represents the second EMBA Alumni Professorship created at SFU Business. The […] Read More... |
 | Beedie School of Business NewsSFU business students have partnered with the non-profit Gather & Give organization to assist low-income families, reports the Burnaby NewsLeader. As part of an assignment for a project management class related to sustainability, the students will collect household items, such as pots and pans, kitchenware, toiletries, bedding, and other housewares. The newspaper said most people think about the environment when sustainability is discussed, but the students decided to focus on social sustainability instead. “Making sure […] Read More... |
| Beedie School of Business NewsDoes information technology help or hinder?Nov 01, 2010The debate in The National Post is whether the biggest technological revolution known to mankind proved to be accurate. According to the paper, there were tremendous expectations for information technology (IT) and some argue today that predictions of increased productivity never came to fruition. Of course, IT did change the way we work and how organizations communicate around the world, and now there are new expectations with the arrival of IT Revolution 2.0. This time […] Read More... |
| ContextHow SFU Business fared in the news for the week ending Oct. 29, 2010. SFU Business Recognized According to Business in Vancouver, SFU Business has been ranked 38th out of 40 universities around the world, based on the number of academic articles published between 1998 and 2008. International Business Review chose SFU and the University of Western Ontario (ranked fifth overall) as the only two Canadian schools to make its list. SFU Business dean Daniel Shapiro said being recognized […] Read More... |