Media Matters – SFU Business in the News – April 30
May 01, 2009
How SFU Business fared in the news for the week ending April 30, 2009.
National News
- Marketing prof Lindsay Meredith was on Radio CHQR (Calgary) and CHED (Edmonton) on the battle between Starbucks and McDonalds for market share among coffee drinkers. Then he did the same for CFAX in Victoria. All of these interviews stemmed from a Globe and Mail interview Meredith did two weeks ago about the global downsizing of Starbucks. Meredith also did an interview with CFUN 1410AM (Vancouver) on the economy and its recovery—or lack thereof.
International News
- With global interest in the 2010 Winter Olympics growing, a BBC News TV crew from London was in Whistler this week to record marketing prof Lindsay Meredith’s views on the potential downsides of hosting the games. London is hosting the 2012 Summer Games and SFU’s most prolific media figure—with some 1,500 interviews in the last decade—had plenty of warnings about cost overruns, organizer elitism, flawed government estimates, and uncertain sponsor commitments, among other things.