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Aishwarya Shukla

Assistant Professor, Management Information Systems

Burnaby

Room: WMC 3315

Phone: 778.782.4999

Surrey

Room: SUR 5046

Phone: 778.782.3873

Email: aishwarya_deep_shukla@sfu.ca

Credentials

Ph.D. (University of Maryland), M.B.A. (IIM Mumbai, India), B.Tech in Computer Science (BIT, Bengaluru, India)

Biography

Dr. Aishwarya Deep (Aish) Shukla is an Assistant Professor of Management Information Systems in the Beedie School of Business at SFU where he teaches Business Data Management (BUS 464). Prior to joining SFU in 2018, he was a PhD student at Robert H. Smith School of Business, University of Maryland at College Park in Maryland.  His work has been published at Management Science and Business Horizons. He has been an Associate Editor for the International Conference of Information Systems. He is also currently serving on the University Publication Funds Committee and the Research Council.

Research Interests

Online Ratings and Reviews, Field Experiments, Text Mining, Artificial Intelligence

Selected Publications

articles and reports

Shukla, A. D., & Goh, J. M. (2023). Fighting fake reviews: Authenticated anonymous reviews using identity verification. Business Horizons. http://doi.org/10.1016/j.bushor.2023.08.002

Shukla, A. D., Gao, G., & Agarwal, R. (2021). How digital word-of-mouth affects consumer decision making: Evidence from doctor appointment booking. Management Science, 67(3), 1546-1568. http://doi.org/10.1287/mnsc.2020.3604