The purpose of the SFU Beedie School of Business Advisory Board (BAB) is to help further the school's mission and calling. It acts as a supportive and visible body of leadership, influence, and guiding force within the constituencies the School serves. The board links those individuals and organizations with the resources, knowledge, and contacts the school requires to achieve its objectives and enact its calling.

The board serves five main functions:

• To advise the school, through the dean, on issues that significantly impact accomplishing the school’s mission, calling, and strategy.
• To communicate, endorse and advocate the school’s interests to external constituencies – nationally and internationally.
• To support and connect the school’s goals, programs, centres, departments, faculty, students and staff to the community, locally, nationally and internationally.
• To assist the school in meeting its financial advancement objectives through direct participation in identifying and cultivating significant forms of support from individuals and organizations within its principal constituencies.
• To serve as a confidential sounding board to the dean on issues about the advancement of the school and the achievement of its vision and calling.

The SFU Beedie School of Business Advisory Board meets each June in Greater Vancouver, BC.