Four PhD students from the Beedie School of Business played prominent roles at a prestigious Marketing Science conference held in Atlanta, Georgia recently. Current Beedie PhD students Adam Mills and Kirk Plangger were joined by Beedie PhD alumni Anjali Bal and Colin Campbell at the Academy of Marketing Science (AMS) Cultural Perspectives in Marketing Conference. The conference ran from August 28 to September 1, with a theme of Thriving in a New World Economy. The more »
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