At the popular seafood restaurant Coast, just a few blocks from SFU’s Segal Graduate School campus in downtown Vancouver, the lunch crowd is filing in. Diners line the big circular bar, working away at outsized platters of Atlantic lobster, Alaskan crab legs, sashimi and oysters. But for environmentally conscious consumers, the savory scene presents a thorny dilemma: How do you know today’s catch won’t be tomorrow’s endangered species? “Most people would like to know that […]
by Jevta Lukic As six professional opera singers erupted in a surprise performance at Vancouver’s Granville Island Market last June – a scene akin to the Flash Mob viral videos that are so popular on YouTube – researchers from the Beedie School of Business were quietly deconstructing the scene as part of a wider academic study. The field experiment was organized by Philip Grant, an operatic tenor and then-MBA student at SFU’s Beedie School of […]
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