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Beedie School of Business News

The design of a website could be just as influential as the message it conveys, according to new research from Simon Fraser University’s Beedie School of Business.

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Beedie School of Business News

Taylor Ward’s student experience has been tailor-made for success.

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Beedie School of Business News

Unbeknownst to many of its residents, British Columbia is home to a cluster of head offices in the premium and performance apparel sector – and the province should strive to leverage the unique advantages it has to offer to entice organizations to set up head offices here, and nurture those less-developed ones that already call B.C. home.

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Beedie School of Business News

Student’s concept of insoles that would store electricity when we walk snares berth in international design competition.

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Beedie School of Business News

This summer, undergraduates at SFU’s Beedie School of Business and Emily Carr University showcased and sold sustainable products of their own design in the culmination of the interdisciplinary entrepreneurship platFORM program.

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Beedie School of Business News

Whether it’s in the delivery of state-of-the-art smart phones or innovative health care, design thinking is an increasingly critical element for businesses and organizations in 2012. For David Dunne, Beedie School of Business Adjunct Senior Fellow, the intersection of design and business translates into major challenges and opportunities for managers, entrepreneurs and other leaders.

Design thinking is defined as approaching management problems as designers approach design problems. Though it has been traditionally associated with product and service design, it also has important implications for management, something recognized increasingly by both academic research and the business press.

Dunne, an award-winning management educator, author and consultant who is jointly appointed with the Rotman School of Management at the University of Toronto, joined Simon Fraser University earlier this year. He combines international experience as a senior executive with an outstanding record as an academic.

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