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Contact: Philip Grant, philipstanleygrant@gmail.com, 604.779.3050 Derek Moscato, SFU Beedie, derek_moscato@sfu.ca, 778.782.5038 Dixon Tam, SFU PAMR, dixont@sfu.ca, 778.782.8742 Link to video: http://at.sfu.ca/ToZfer An operatic flash mob video from Spain convinced Simon Fraser University’s Philip Grant to try the same in Vancouver to gauge whether the phenomenon puts consumers in the mood to spend money.

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