Search Results

Looking for an SFU resource?

Some of our resources live on the main SFU website. Please follow the link below to search on

Simon Fraser University Logo




Graduate Programs

Undergraduate Programs


Daniela Blettner

Associate Professor, Strategy / Technology and Operations Management / Innovation and Entrepreneurship


Room: WMC 4362

Phone: 778.782.3746


Curriculum Vitae: View


Ph.D. in Strategic Management and Entrepreneurship (St. Gallen University (CH)), MBA (Sheffield Hallam University (U.K.)), Postgraduate Diploma in International Business Administration (Ecole Superieure de Commerce Internationale (ESCI), Fontainebleau (FR)), M.A. in Romance linguistics (Ludwig-Maximilians-University, Munich (GER))


Her research focuses on Managerial and Entrepreneurial Cognition, Strategic Management and International Management. She received a Masterís in Romance Linguistics, Hispano-American Literature and American Literature from the Ludwig Maximilian University of Munich (Germany), an MBA from Sheffield Hallam University (U.K.), a postgraduate diploma from the Ecole SupÈrieure de Commerce International at Fontainebleau (France) and a Ph.D. in Strategic Management and Entrepreneurship from the University of St. Gallen (Switzerland). She worked as a consultant for PricewaterhouseCoopers in Frankfurt. She worked as a researcher in the Netherlands and as faculty in the US and is now Associate Professor for Strategy and Technology and Operations Management at the Beedie School of Business, SFU.

Research Interests

Performance Feedback, Strategic Goal Setting, Personal Goal Setting, Managerial and Entrepreneurial Cognition; Innovation; Strategic Management, International Management

Selected Publications

articles and reports

Blettner, D., Kotiloglu, S., Kotiloglu, S., Lechler, T., & Lechler, T. G. (2023). Unfinished business: integrating individual decision-makers' experience and incentives to organizational performance feedback theory. Frontiers in Psychology.

Kotiloglu, S., Blettner, D., & Lechler, T. G. (2022). Integrating national culture into the organizational performance feedback theory. European Management Journal.

Blettner, D., Kotiloglu, S., & Lechler, T. (2022). Self-Assessment versus Self-Improvement Motives: How Does Social Reference Group Selection Influence Organizational Responses to Performance Feedback? British Journal of Management.

Saraf, N., Dasgupta, S., & Blettner, D. (2022). How do managerial perceptions of performance feedback affect innovation? Strategic Organization, 20(3), 451-480.

Blettner, D., & Gollisch, S. (2022). The role of reference points and organizational identity in strategic adaptation to performance feedback. Special Issue on Behavioral Strategy. Management Research Review.

Ruckman, K., & Blettner, D. (2022). What role does generic strategy play in how managers adapt their aspirations in response to performance feedback? Journal of Strategy and Management.

Carr, J. C., Vardaman, J. M., Marler, L. E., McLarty, B. D., & Blettner, D. (2021). Psychological Antecedents of Decision Comprehensiveness and Their Relationship to Decision Quality and Performance in Family Firms: An Upper Echelons Perspective. Family Business Review, 34(1), 33-47.

Bettis, R. A., & Blettner, D. (2020). Strategic Reality Today: Extraordinary Past Success, but Difficult Challenges Loom. Strategic Management Review, 1(1), 75-101.

Hu, S., He, Z. L., Blettner, D. P., & Bettis, R. A. (2017). Conflict inside and outside: Social comparisons and attention shifts in multidivisional firms. Strategic Management Journal, 38(7), 1435-1454.

Blettner, D. P., He, Z. L., Hu, S., & Bettis, R. A. (2015). Adaptive aspirations and performance heterogeneity: Attention allocation among multiple reference points. Strategic Management Journal, 36(7), 987-1005.

Wright, R. P., Paroutis, S. E., & Blettner, D. P. (2013). How Useful Are the Strategic Tools We Teach in Business Schools? Journal of Management Studies, 50(1), 92-125.

Blettner, D. P., Chaddad, F. R., & Bettis, R. A. (2012). The CEO performance effect: Statistical issues and a complex fit perspective. Strategic Management Journal, 33(8), 986-999.

Blettner, D., & Soparnot, R. (2012). Attention adjustment after an environmental shock: an exploratory case study. Gestion 2000, 29, 119-126.

Hu, S., Blettner, D., & Bettis, R. A. (2011). Adaptive aspirations: Performance consequences of risk preferences at extremes and alternative reference groups. Strategic Management Journal, 32(13), 1426-1436.

Carr, J. C., Cole, M. S., Ring, J. K., & Blettner, D. P. (2011). A measure of variations in internal social capital among family firms. Entrepreneurship: Theory and Practice, 35(6), 1207-1227.

Blettner, D. (2011). Evolution of shared cognitive structures in entrepreneurial teams and opportunity identification and exploitation. International Journal of Management and Business, 2(1), 103-120.

Blettner, D. P. (2011). Adaptation of allocation of resources and attention in response to external shocks: The case of Southwest Airlines. Management Research Review, 34(3), 284-293.

Carr, J. C., & Blettner, D. (2010). Cognitive control bias and decision-making in context: implications for entrepreneurial founders of small firms. Frontiers of Entrepreneurship Research, 30(6), 272-284 (Article 2).

books chapters and monographs

Blettner, D. (2023). Managerial and Organizational Cognition. Oxford Bibliographies in Management. Oxford University Press.

Lucas, G., Zijlmans, M., Meeus, M., & Blettner, D. (2017). The influence of organizational performance feedback on the focus of attention: A microfoundations perspective. Uncertainty and Strategic Decision Making (pp. 171-190). Emerald Group Publishing Ltd.

Lucas, G., Zijlmans, M. H. M., Meeus, M. T. H., & Blettner, D. (2016). The effect of organizational performance feedback on team attention focus. In Sund, K. J., Galavan, R. J., & Huff, A. S. (Eds.), Uncertainty and Strategic Decision Making (pp. 171-190). Emerald Group Publishing Ltd.

Bettis, R., & Blettner, D. (2016). Dominant logic. In Augier, M., Blettner, D., & Blettner, D. (Eds.), Palgrave Encyclopedia of Strategic Management. Palgrave Macmillan.

Bettis, R., Blettner, D., & Wong, S. (2011). Dominant logic, knowledge creation, and managerial choice. In Easterby-Smith, M., & Lyles, M. A. (Eds.), The Blackwell Handbook of Organizational Learning and Knowledge (pp. 369-382). Wiley-Blackwell Publishing Ltd.

Blettner, D. (2010). The evolution of dominant logic in relation to strategic inertia in software ventures. Südwestdeutscher Verlag für Hochschulschriften.