Jan Kietzmann

Associate Professor, Management and Information Systems / Innovation and Entrepreneurship
Ph.D. MIS/ Innov. (London School of Economics, UK); MEC (Dalhousie); B. Comm. (Victoria)

Segal Room: SGL 3955
Segal Phone: 778.782.5298

Email Address: jan_kietzmann@sfu.ca

Curriculum Vitae: View

Biography

Associate professor Jan Kietzmann received his PhD in 2007 from the London School of Economics and joined the Beedie School of Business at SFU in 2008.

As a professor of Innovation and Entrepreneurship, Jan's research interests combine organizational and social perspectives related to new and emerging technologies. Jan’s current research projects include such phenomena as social media, crowdsourcing, user-generated content, 3D printing, gamification and sharing economies. Jan is perhaps best known for his award-winning 2011 article Social media? Get serious! Understanding the functional building blocks of social media (see video summary below). 

Jan, who has a passionate interest in teaching, likes to incorporate emerging technological inventions and innovations into his graduate and undergraduate Innovation and Entrepreneurship courses.

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New","WebProfileCategory":"Books, Book Chapters and Monographs","DOI":"10.4018\/978-1-60566-366-1.ch001","PublisherName":"I G I Global","PublisherCity":"Hershey","PublisherCountry":"United States","bookTitle":"Mobile and Ubiquitous Commerce: Advanced E-Business Methods","bookChapter":"1","pages":"1-14","URL":"https:\/\/beedie.sfu.ca\/tracs\/..\/sms\/admin\/_DocLibrary\/_ic\/a48bc684288a05f4c895dc55bae3eb4a.pdf","contributors":[{"firstName":"Jan","middleName":"Henrik","lastName":"Kietzmann"}],"icKind":"book","editors":[{"firstName":"Milena","middleName":"","lastName":"Head"},{"firstName":"Eldon","middleName":"Y","lastName":"Li"}]},{"id":"22602","IC_id":"4888","Title":"Five hole for food","Year":"2013","Date":"2013-01-01","kind_id":"4","Type":"Publication","KindName":"Case with Instructional Material (Case Publishing Agency)","WebProfileCategory":"Teaching Related Material","DOI":null,"PublisherName":"Ivey Publishing","PublisherCity":"London","PublisherCountry":"Canada","bookTitle":null,"bookChapter":null,"pages":null,"URL":null,"contributors":[{"firstName":"Adam","middleName":"Joseph","lastName":"Mills"},{"firstName":"Jan","middleName":"Henrik","lastName":"Kietzmann"}],"icKind":"book"}]

Selected Publications

Articles and Reports

Pitt, C. S., Botha, E., Pitt, L. F., & Kietzmann, J. H. (2017). How employees engage with B2B brands on social media: Word choice and verbal tone. Industrial Marketing Management. http://doi.org/10.1016/j.indmarman.2017.09.012

Archer-Brown, C., Kampani, J., Marder, B., Bal, A. S., & Kietzmann, J. H. (2017). Conditions in prerelease movie trailers for stimulating positive word of mouth: A conceptual model demonstrates the importance of understanding as a factor for engagement. Journal of Advertising Research, 57(2), 159-172. http://doi.org/10.2501/JAR-2017-023

Mills, A. J., Watson, R. T., Pitt, L. F., & Kietzmann, J. H. (2016). Wearing safe: Physical and informational security in the age of the wearable device. Business Horizons, 59(6), 615-622. http://doi.org/10.1016/j.bushor.2016.08.003

Kietzmann, J. H., & Pitt, L. F. (2016). Using simulations in the marketing classroom. Journal of Marketing Education, 38(2), 71-72. http://doi.org/10.1177/0273475316653542

Robson, K. E., Pitt, L. F., & Kietzmann, J. H. (2016). APC Forum: Extending business value through wearables. MIS Quarterly Executive, 15(2), 167-177.

Boon, E., Grant, P. S., & Kietzmann, J. H. (2016). Consumer generated brand extensions: Definition and response strategies. Journal of Product and Brand Management, 25(4), 337-344. http://doi.org/10.1108/JPBM-07-2015-0934

Paschen, J., Paschen, U., & Kietzmann, J. H. (2016). À Votre Santé - Conceptualizing the AO Typology for Luxury Wine and Spirits. International Journal of Wine Business Research, 28(2), 170-186. http://doi.org/10.1108/IJWBR-09-2015-0041

Morrison, S., Pitt, L. F., & Kietzmann, J. H. (2015). Technology and financial services: Marketing in times of U-commerce. Journal of Financial Services Marketing, 20(4), 273-281. http://doi.org/10.1057/fsm.2015.18

Berthon, P. R., Pitt, L. F., Kietzmann, J. H., & McCarthy, I. P. (2015). CGIP: Managing consumer-generated intellectual property. California Management Review, 57(4), 43-62. http://doi.org/10.1525/cmr.2015.57.4.43

Robson, K. E., Plangger, K. A., Kietzmann, J. H., McCarthy, I. P., & Pitt, L. F. (2015). Game on: Engaging customers and employees through gamification. Business Horizons. http://doi.org/10.1016/j.bushor.2015.08.002

Robson, K. E., Plangger, K. A., Kietzmann, J. H., McCarthy, I. P., & Pitt, L. F. (2015). Is it all a game? Understanding the principles of gamification. Business Horizons, 58, 411 - 420. http://doi.org/10.1016/j.bushor.2015.03.006

Prpic, J., Shukla, P., Kietzmann, J. H., & McCarthy, I. P. (2015). How to work a crowd: Developing crowd capital through crowdsourcing. Business Horizons, 58(1), 77-85. http://doi.org/10.1016/j.bushor.2014.09.005

Robson, K. E., Plangger, K. A., Kietzmann, J. H., McCarthy, I. P., & Pitt, L. F. (2014). Understanding gamification of consumer experiences. Advances in Consumer Research, 42, 352-356. http://doi.org/No DOI

Cohen, B., & Kietzmann, J. H. (2014). Ride on! Mobility business models for the sharing economy. Organization and Environment, 27(3), 279-296. http://doi.org/10.1177/1086026614546199

Kietzmann, J. H., & Angell, I. (2014). Generation-C: creative consumers in a world of intellectual property rights. International Journal of Technology Marketing, 9(1), 86-98. http://doi.org/10.1504/IJTMKT.2014.058085

Kietzmann, J. H., Plangger, K. A., Eaton, B., Heilgenberg, K., Pitt, L. F., & Berthon, P. (2013). Mobility at work: A typology of mobile communities of practice and contextual ambidexterity. Journal of Strategic Information Systems, 22(4), 282-297. http://doi.org/10.1016/j.jsis.2013.03.003

Plangger, K. A., Kietzmann, J. H., Pitt, L. F., Berthon, P., & Hannah, D. R. (2013). Nomen est omen: formalizing customer labeling theory. Academy of Marketing Science Review, 3(4), 193-204. http://doi.org/10.1007/s13162-013-0054-9

Kietzmann, J. H., & Canhoto, A. D. (2013). Bittersweet! Understanding and managing electronic word of mouth. Journal of Public Affairs, 13(2), 146-159. http://doi.org/10.1002/pa.1470

McCarthy, I. P., Silvestre, B., & Kietzmann, J. H. (2013). Understanding outsourcing contexts through information asymmetry and capability fit. Production Planning & Control, 24(4-5), 277-283. http://doi.org/10.1080/09537287.2011.648765

Kietzmann, J. H., Silvestre, B., McCarthy, I. P., & Pitt, L. F. (2012). Unpacking the social media phenomenon: Towards a research agenda. Journal of Public Affairs, 12(2), 109-119. http://doi.org/10.1002/pa.1412

Kietzmann, J. H., Hermkens, K., McCarthy, I. P., & Silvestre, B. (2011). Social media? Get serious! Understanding the functional building blocks of social media. Business Horizons, 54(3), 241-251. http://doi.org/10.1016/j.bushor.2011.01.005

Kietzmann, J. H., & Angell, I. (2010). Panopticon revisited. Communications of the ACM, 53(6), 135-138.

Kietzmann, J. H. (2008). Interactive innovation of technology for mobile work. European Journal of Information Systems, 17(3), 305-320.

Angell, I., & Kietzmann, J. H. (2006). RFID and the end of cash. Communications of the ACM, 49(12), 90-96. http://doi.org/10.1145/1183236.1183237

Sorensen, C., Al-Taitoon, A., Kietzmann, J. H., Pica, D., Wiredu, G., Elaluf-Calderwood, S., ... Boateng, K. (2008). Exploring enterprise mobility: Lessons from the field. Information Knowledge Systems Management, 7(1-2), 243-271.

Books, Book Chapters and Monographs

Kietzmann, J. H. (2009). For those about to tag. In Head, M., & Li, E. Y. (Eds.), Mobile and Ubiquitous Commerce: Advanced E-Business Methods (pp. 1-14). Hershey, United States: I G I Global. http://doi.org/10.4018/978-1-60566-366-1.ch001

Teaching Related Material

Mills, A. J., & Kietzmann, J. H. (2013). Five hole for food. London, Canada: Ivey Publishing.

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