June Francis

  • Associate Professor, Marketing
  • B.Sc. (U.W.I.), M.B.A. (York), Ph.D. (Washington)

    Segal Room: SGL 3755
    Segal Phone: 778.782.4096

    Email Address: francis@sfu.ca

    Curriculum Vitae: View


    June Francis is an Associate Professor of Marketing and is the Director of the Sustainable Development Program in the Faculty of Environment. In 2014, June won the Canada Trust Teaching Award for teaching excellence at the Beedie School of Business. She is also Director of the Institute for Diaspora Research and Engagement and is the Co-Lead for the CIRDI funded Co-Laboratorio Perú that supports inclusive sustainable development from natural resources through advancing cross-sector and inter-agency learning, planning, governance and practices. The project accomplishes this by working collaboratively with stakeholders, and embedding our activities in local universities.

    Her research interests lie at the intersection of development, poverty alleviation and business. Specific research has focussed on non traditional intellectual property law such as geographical indicators and traditional knowledge; and poverty alleviation strategies in the extractive sectors. She also has research interests in scientific research collaboration. Previous research includes evaluating the determinants of export success for information technology and high technology firms, issues affecting the role of cultural values stereotyping and inter-group relations in business activities.

    Originally from Jamaica, June moved to Canada to earn her MBA and to the United States to earn a PhD. Later she earned a LLB from the UK. Previously she worked for Clorox Co. of Canada as a new products manager and as an assistant product manager for Procter and Gamble Ltd. June adores travel, basketball and music. In 1986 she co-wrote a best-selling guidebook to Expo '86, then co-wrote others for Australia's '88 Olympics and for Spain in '92. She and her husband have also written a series of guidebooks to national parks in the USA. A former player with the Jamaican netball squad, June has coached the BC netball team to the Canadian tournament. She is also active in the non-profit sector is a member of SFU's board of governors and has previously served for several years on the board of directors of MOSAIC, a key immigrant and refugee settlement society.

    Research Interests

    Geographical Indications, Intellectual Property law, Traditional knowledge, Poverty Alleaviation, Well-being in Extractive sectors, Scientific Research Collaboration, International marketing, negotiations/cross-cultural negotiations, exporting, small business development and government policies with respect to exporting.

    Selected Publications

    Articles and Reports

    Ackah, B., Francis, J., & Walters, B. (2017). Visible Minorities in Governance Positions in Metro Vancouver.

    Beninger, S. S. A., & Francis, J. (2016). Appropriation of Community Knowledge: Towards an Understanding of the Potential Harm and Benefits. Journal of Macromarketing, 36(2), 183-197. http://doi.org/10.1177/0276146715592929

    Francis, J., Beninger, C., & Beninger, S. S. A. (2015). Traditional knowledge as a genetic resource: Protections for sustainable development in Africa. South African Journal for Environmental Law and Policy, 2.

    Francis, J., & Hyman, R. (2013). The impact of geographical indications on the economic, cultural, social, and environmental pillars of sustainability: The case of Jamaican Blue Mountain Coffee. International Journal of Social Sustainability in Economic, Social and Cultural Context, 8(3), 1-13.

    Soyez, K., Francis, J., & Smirnova, M. M. (2011). How individual, product and situational determinants affect the intention to buy and organic food buying behavior: A cross-national comparison in five nations. Der Markt: International Journal of Marketing, 51(1), 27-35. http://doi.org/10.1007/s12642-011-0073-8

    Francis, J., & Mauser, G. A. (2011). Collateral damage: The "War on Drugs," and the Latin America and Caribbean region: Policy recommendations for the Obama administration. Policy Studies Journal, 32(2), 159-177. http://doi.org/10.1080/01442872.2010.544451

    Francis, J., & Collins, C. (2004). Impact of export promotion programs on firm competencies, strategies and performance: The case of Canadian high-tech SME's. International Marketing Review, 21(4-5), 474-495.

    Francis, J., & Collins, C. (2004). Impact of export promotion programs on firm competencies, strategies and performance: The case of Canadian high-technology SMEs. International Marketing Review, 21(4-5), 474-495.

    Francis, J., Lam, J. P., & Walls, J. (2002). The impact of linguistic differences on international brand name standardization: A comparison of English and Chinese brand names of fortune-500 companies. Journal of International Marketing, 10(1), 98-116.

    Francis, J., & Collins, C. (2000). The impact of firms' export orientation on the export performance of high-tech SME's. Journal of International Marketing, 8(3), 84-103.

    Books, Book Chapters and Monographs

    Francis, J., Henriksson, K., Gunton, T., Mlodzianowska, S., & Casas, C. (2017). Impact Benefit Agreements - a Literature Review and Implication for Practice.

    Francis, J., Beninger, S. S. A., & Robertson, D. A. F. (2017). Traditional knowledge transfer: Legal considerations & sustainable practices for MNCs. In Hamida, L. B., & Lejeune, C. (Eds.), Knowledge Transfer in Multinational Companies: Sharing Multiple Perspectives (pp. 118-148). Paris, France: L'Harmattan.

    Teaching Related Material

    Beninger, S. S. A., & Francis, J. (2015). Paul Frank and Native American stereotypes: A case of misappropriation. London, Ontario, Canada: Ivey Publishing. Case ID:Ivey ID: 9B14A063.

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