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June Francis

Professor, Marketing / Business and Society / Innovation and Entrepreneurship

Beedie Professorship

Segal

Room: SGL 3755

Phone: 778.782.4096

Email: francis@sfu.ca

Credentials

B.Sc. (U.W.I.), LLB (BPP Law School),  M.B.A. (York), Ph.D. (Washington)

Biography

Dr. June Francis (PhD, MBA, LLB) 

Dr. June Francis holds a Beediei Professorship, is Director of the Institute for Black and African Diaspora Research and Engagement, Cofounder of the Black Caucus at SFU and aProfessor in the Beedie School of Business, and was the Special Advisor to the President of Simon Fraser University on Anti-Racism. Dr. Francis was appointed Chair of the Anti-Racism Data Committee by the Province of BC, which is mandated to collaborate with the Province on initiatives to help identify and eliminate systemic racism in the public sector. She is also Board Chair of The Hogan’s Alley Society, an organization whose mission is to advance the economic and cultural well-being of people of African Descent. She is an advocate for equity, diversity and inclusion for racialized groups as well as human rights through her research, consulting, the media and as a volunteer. Dr. Francis’ extensive experience spans the private sector, public sector national, regional and local, as an entrepreneur with civil society on governance boards and as an academic, locally and internationally.

As a Co-Founder of The Co-Laboratorio (CoLab /CoLab Advantage Ltd., June works with a wide range of organizations to audit and address structural barriers to participation of Indigenous, Black and other racialized groups – in workplace culture, marketing, supply-chains, policy, programs, partnerships and service designs. She works with municipalities, school boards and cross sector bodies to address racism in education and for newcomers and immigrants.

June has been recognized by the Province of British Columbia and the National Congress of Black Women as a Trailblazer and was named to Vancouver Magazine’s 2022 and 2023 Power 50 lists “to recognize people with the power to move the dial…”  in Vancouver. The City of Vancouver also recognized her for her contributions to education and to the City, and she is the recipient of the 2021 Rosemary Brown Award for her exemplary work to bring equality for girls and women and received the Service Award from the Beedie School of Business for her contributions to the community, and the 2023 SFU The Chancellor’s Distinguished Service Award for Co-founding the SFU Black Caucus. In 2024 June was awarded the King Charles coronation medals for championing Anti-Racism initiatives and Leadership

Dr Francis’s research focuses on the intersection between racism and the academy and markets and marketing, diversity, inter-culturality, leadership and participatory engagement approaches and community impact, Covid-19 with vulnerable and excluded groups as well as the advancement of non-traditional intellectual property law, including traditional knowledge related to community well-being and cultural and human rights. She has published influential papers on Black Lives Matter, Racism in the marketplace, Covid 19 from community, business and national perspectives, Community wellbeing and on cross sector collaborating for transformation. An award-winning professor, Her teaching pioneers Decolonization and Anti-racism in the context of Business and served on the Steering committee for the Beedie School EMBA in Indigenous Business Leadership program and has taught in the program since its inception.

She is frequently sought out as a thought leader and subject matter expert, serving and advising numerous committees and bodies and giving over 100 public lectures and media appearances and contributions over the past three years. She was born in colonial Jamaica, where her ancestors, stolen from their African homes, endured the inhumanity of enslavement and neocolonial oppressions.  She serves as the Honorary Consul for Jamaica in Vancouver.

June earned her BSc (first class Honours from the University of the West Indies) and later moved to Canada where she earned her MBA (now Shulish School of Business, York University). June completed her PhD in the United States (University of Washington) later earning a LLB from the UK (BPP School of Law). June adores travel, Reggae music and participation in her church. A former netball player, she was named to the Jamaican national squad, captained her university team and has coached the BC netball team to the Canadian national tournament. She has three children and two adorable grandchildren.

Research Interests

Race and Racism. Market inequality, Cross sector Collaborations, Black Lives Matter, Geographical Indications, Intellectual Property law, Traditional knowledge, Poverty Alleaviation, Well-being in Extractive sectors, Scientific Research Collaboration, International marketing, negotiations/cross-cultural negotiations, exporting, small business development and government policies with respect to exporting.

Selected Publications

articles and reports

Francis, J. N. (2023). Rescuing marketing from its colonial roots: a decolonial anti-racist agenda. Journal of Consumer Marketing, 40(5), 558-570. http://doi.org/10.1108/JCM-07-2021-4752

Francis, J., Souza, R., Rocha, A. R. C., Barros, D., & Galindo, F. (2023). Racism in Marketing Academia: A Necessary Discussion and Call for Action. Latin American Business Review, 24(3), 291-309. http://doi.org/10.1080/10978526.2023.2238640

Beninger, S., & Francis, J. N. (2022). Resources for business resilience in a COVID-19 world: A community-centric approach. Business Horizons, 65(2), 227-238. http://doi.org/10.1016/j.bushor.2021.02.048

Francis, J. N. (2021). A Macromarketing Call to Action—Because Black Lives Matter! Journal of Macromarketing, 41(1), 132-145. http://doi.org/10.1177/0276146720981718

Francis, J. N., Henriksson, K., Henriksson, K., Alonso, J. S., & Stewart Alonso, J. (2021). Collaborating for transformation: applying the Co-Laboratorio approach to bridge research, pedagogy and practice. Canadian Journal of Development Studies, 42(3), 416-439. http://doi.org/10.1080/02255189.2020.1797650

Francis, J. N., & Robertson, J. T. F. (2021). White spaces: how marketing actors (re)produce marketplace inequities for Black consumers. Journal of Marketing Management, 37(1-2), 84-116. http://doi.org/10.1080/0267257X.2020.1863447

Beninger, S., & Francis, J. N. (2021). Collective market shaping by competitors and its contribution to market resilience. Journal of Business Research, 122, 293-303. http://doi.org/10.1016/j.jbusres.2020.09.005

Francis, J., & Henriksson, K. (2020, September). Fostering Newcomer Economic Resilience - The Lessons of COVID-19. Canadian Diversity, 17(3), 28-33. https://www.ciim.ca/img/boutiquePDF/canadiandiversity-vol17-no3-2020-d3549.pdf

Francis, J., & Henriksson, K. (2020). Women Innovate! Lessons From the Co-Laboratorio Project for Achieving the SDGs. British Columbia Council for International Cooperation (BCCIC). https://www.bccic.ca/wp-content/uploads/2020/03/BCCIC-CSW-64-CaseStudy-1.pdf

Henriksson, K., Francis, J., & Alonso, J. S. (2018). Women and Mining in Peru. Achieving Equity in Governance, Social Benefits and Economic Opportunities - Women in their own Voices. Canadian International Resources and Development Institute. https://cirdi.ca/resource/women-and-mining-in-peru/

Francis, J., Beninger, S. S. A., & Henriksson, K. (2018). Rakai Resources and Governance Innovation: Aiming to Become the Gold Standard in Mining to Become the Gold Standard in Mining. Canadian International Resources and Development Institute.

Henriksson, K., Francis, J., & Mendez Parra, C. (2018). Moving Towards Collaborative Governance - The Case of Valle de los Volcanes. Canadian International Resources and Development Institute.

Francis, J., Gunton, T., Henriksson, K., Mlodzianowska, S., & Casas, C. (2018). Impact Benefit Agreements (IBAs/CBAs) - Challenges, Opportunities and Leading Practices - A Literature Review. Canadian International Resources and Development Institute. https://colabadvantage.files.wordpress.com/2022/06/appendix-4-lit-review-ibas-cbas.pdf

Cascadden, M. M., Gunton, T., Francis, J., & Henriksson, K. (2018). Institutional Framework and Collaborative Governance - The Nunavut Case. Canadian International Resources and Development Institute.

Beninger, S. S. A., Francis, J., & Henriksson, K. (2018). Orko Kraft: Knitting a Successful Future for Women in Orcopampa, Peru. Canadian International Resources and Development Institute.

Henriksson, K., Hernandez, G., Francis, J., Markey, S., & McTavish, H. (2018). Defining Collaborative Governance - a Review. Canadian International Resources and Development Institute.

Ackah, B., Francis, J., & Walters, B. (2017). Visible Minorities in Governance Positions in Metro Vancouver. Publisher Unknown.

Beninger, S., & Francis, J. N. (2016). Appropriation of Community Knowledge: Towards an Understanding of the Potential Harm and Benefits. Journal of Macromarketing, 36(2), 183-197. http://doi.org/10.1177/0276146715592929

Francis, J., Beninger, C., & Beninger, S. S. A. (2015). Traditional Knowledge as a Genetic Resource: Protections for Sustainable Development in Africa. South African Journal for Environmental Law and Policy, 2.

Francis, J., & Hyman, R. (2013). The impact of geographical indications on the economic, cultural, social, and environmental pillars of sustainability: The case of Jamaican Blue Mountain Coffee. International Journal of Social Sustainability in Economic, Social and Cultural Context, 8(3), 1-13. http://ijsesc.cgpublisher.com/product/pub.273/prod.29

Soyez, K., Francis, J., & Smirnova, M. M. (2011). How individual, product and situational determinants affect the intention to buy and organic food buying behavior: A cross-national comparison in five nations. Der Markt: International Journal of Marketing, 51(1), 27-35. http://doi.org/10.1007/s12642-011-0073-8

Francis, J. N., & Mauser, G. A. (2011). Collateral damage: The 'War on Drugs', and the Latin America and Caribbean region: Policy recommendations for the Obama administration. Policy Studies, 32(2), 159-177. http://doi.org/10.1080/01442872.2010.544451

Francis, J., & Collins-Dodd, C. (2004). Impact of export promotion programs on firm competencies, strategies and performance: The case of Canadian high-technology SMEs. International Marketing Review, 21(4-5), 474-495. http://doi.org/10.1108/02651330410547153

Francis, J. N., Lam, J. P., Walls, J., & Walls, J. (2002). Executive insights: The impact of linguistic differences on international brand name standardization: A comparison of English and Chinese brand names of Fortune-500 companies. Journal of International Marketing, 10(1), 98-116. http://doi.org/10.1509/jimk.10.1.98.19528

Pornpitakpan, C., & Francis, J. N. (2000). The effect of cultural differences, source expertise, and argument strength on persuasion: An experiment with Canadians and Thais. Journal of International Consumer Marketing, 13(1), 77-101. http://doi.org/10.1300/J046v13n01_06

Francis, J., & Collins-Dodd, C. (2000). The impact of firms' export orientation on the export performance of high-tech small and medium-sized enterprises. Journal of International Marketing, 8(3), 84-103. http://doi.org/10.1509/jimk.8.3.84.19631

Tse, D. K., Francis, J., & Walls, J. (1994). Cultural Differences in Conducting Intra- and Inter-Cultural Negotiations: A Sino-Canadian Comparison. Journal of International Business Studies, 25(3), 537-555. http://doi.org/10.1057/palgrave.jibs.8490211

Francis, J. N. (1991). When in Rome? The Effects of Cultural Adaptation on Intercultural Business Negotiations. Journal of International Business Studies, 22(3), 403-428. http://doi.org/10.1057/palgrave.jibs.8490308

books chapters and monographs

Francis, J., & Mugabo, L. (2022). Rwanda Galvanizes Healthcare Readiness, Citizen Support, and Technology to Flatten the Coronavirus Curve in the Land of a Thousand Hills. In Shultz, C. J., Rahtz, D. R., & Sirgy, M. J. (Eds.), Community, Economy and COVID-19 Lessons from Multi-Country Analyses of a Global Pandemic (pp. 341-366). Springer Nature Switzerland AG. http://doi.org/10.1007/978-3-030-98152-5_17

Francis, J., Henriksson, K., Gunton, T., Mlodzianowska, S., & Casas, C. (2017). Impact Benefit Agreements - a Literature Review and Implication for Practice. Impact Benefit Agreements - a Literature Review and Implication for Practice. Canadian International Resources and Development Institute.

Francis, J., Beninger, S. S. A., & Robertson, D. A. F. (2017). Traditional knowledge transfer: Legal considerations & sustainable practices for MNCs. In Hamida, L. B., & Lejeune, C. (Eds.), Knowledge Transfer in Multinational Companies: Sharing Multiple Perspectives (pp. 118-148). L'Harmattan.

Related Teaching Material

Beninger, S. S. A., & Francis, J. (2015). Paul Frank and Native American stereotypes: A case of misappropriation. Case ID:Ivey ID: 9B14A063..