Developing Leaders
For the Digital Economy

Transforming Careers, Industries, and Communities

As the economy embraces the age of digital disruption, the need for a digitally savvy workforce has become increasingly important. The Digital Innovation and Leadership (DIAL) initiative is at the forefront of this revolution, preparing employers and individuals for success in the digital economy. DIAL empowers individuals by opening doors to exciting new job opportunities through short-term digital innovation training.

But DIAL does more than that—it also creates systemic solutions by leveraging government funding opportunities and partnering with equity organizations to drive broader systemic changes within the workforce. DIAL brings together a national partner consortium to transform businesses, industries, and the workforce to propel Canada toward digital excellence.

Founded by Simon Fraser University's Beedie School of Business in partnership with DIGITAL, DIAL's mission is to empower individuals in their career journeys and provide organizations with the tools and knowledge required to flourish in the evolving digital landscape. DIAL offers two transformative programs for workforce development, focusing on upskilling existing staff and nurturing digital talent.

• Digital Transformation Management – custom-designed for early- to mid-career individuals, develop essential skills to generate and implement digital innovation ideas and utilize generative artificial intelligence (AI) to streamline HR operations, revamp marketing strategies, optimize sales processes, enhance IT infrastructure, or fine-tune financial workflows.
• Digital Transformation Leadership – tailored for senior leaders and mid-level managers, guiding them through a comprehensive audit of their organization's digital readiness and creating a visionary roadmap for successful digital transformation.

Both programs emphasize integrating technology and business expertise and creating a common language so employees can foster innovation within their organizations. There is an opportunity for Canadian businesses to enroll staff at substantially reduced costs.

"The timing and scope of the Digital Transformation Leadership program has been very useful for me as the Business Owner of the STEMCELL's Customer Experience Digital Transformation program. The insights gained helped me better understand the underlying opportunity and secure alignment with our leadership and technical teams." -- Andrea Tegzes, Senior Director, Marketing Operations and E-commerce

Program Brochure

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Consortium Partners

Meet Our Alumni

Check out our Alumni Stories and discover how leaders across different industries are turning up the dial on digital transformation and driving digital change by transforming ideas into innovative solutions.