 | Beedie School of Business NewsThe following article was published by the Globe and Mail on October 19 and features comment from Beedie School of Business associate professor Stephanie Bertels. Read More... |
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 | Beedie School of Business NewsThe following article was published in the Huffington Post Canada Business section on August 26. It features research by Beedie School of Business faculty Ian McCarthy, Jan Kietzmann and Leyland Pitt, current PhD student Karen Robson, and former PhD student Kirk Plangger. Read More... |
 | Beedie School of Business NewsNew research from Simon Fraser University’s Beedie School of Business reveals that businesses could benefit from unprecedented levels of consumer and employee engagement by turning traditional processes into game-like experiences. Read More... |
 | Beedie School of Business NewsThe rapid emergence of gamification as a viable business tool has seen some astounding successes in recent years – including innovative marketing campaigns for hip-hop moguls, airline frequent flyer programs, and sticker albums for global sporting events. Read More... |
 | Beedie School of Business NewsAIB 2014 Annual Meeting: The war for talentJun 25, 2014Attracting and retaining talent has forever been an issue for organizations, yet new research suggests the competition to attract talent will reach unprecedented levels in the near future. Read More... |
 | Beedie School of Business NewsThe spring series of CKNW 980’s “The Chief Executives” continued with Gregg Saretsky, President and CEO of Canadian airline WestJet, sharing his vision for employee engagement with CKNW host Bill Good in front of a live audience at the Segal Graduate School. The event was part of an ongoing partnership between the Beedie School of Business and prominent Vancouver radio station CKNW News Talk 980 to bring leadership and business insights from some of Canada’s […] Read More... |