Research Articles ≫
How firms can appropriate consumer-created intellectual property
How firms can appropriate consumer-created intellectual property: study
Michael Tran parlays MBA into mobile media advertising
Global marketing confronts the digital age: Beedie research
Engage consumers using social media
View All Research News →
Latest News ≫
How firms can appropriate consumer-created intellectual property
How firms can appropriate consumer-created intellectual property: study
Netflix CMO Kelly Bennett on revolutionizing the entertainment industry
From Textbook to Tablet
Michael Tran parlays MBA into mobile media advertising