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Michael Parent

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Research Articles ≫

Research warns of ambush marketers at global sporting events
Olympics study warns of ambush marketers at global sporting events
Beedie researchers help companies develop eco-apps
Engage consumers using social media
Saving the Planet? There’s an app for that.

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Latest News ≫

Research warns of ambush marketers at global sporting events
Anthony Chan – TD Canada Trust Distinguished Teaching Award winner 2013
Olympics study warns of ambush marketers at global sporting events
Beedie School of Business and SHARE welcome UN PRI meeting
Beedie researchers help companies develop eco-apps

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Ideas@Beedie showcases the Beedie School of Business’ academic research, student and alumni achievements, industry impact, and engagement with the community.

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