How SFU Business fared in the news for the week of December 5, 2008

BC News

• Marketing prof Lindsay Meredith was quoted at length in a Vancouver Sun story on shopping—a story triggered by the fate of a U.S. Wal-Mart employee who was trampled to death by bargain-crazed “Black Friday” Christmas shoppers. Meredith held out hope for smarter buying and a change in values—towards a psychology of “If you can’t pay for it, you can’t afford it.”

Second Run

• The Prince George Citizen picked up a mid-November feature from the Calgary Herald on a program to help immigrants reduce their home-country accents. The story mentioned Jennifer Madigan’s L2 Accent Reduction Centre in Vancouver, which is working with SFU to help graduates reduce their accents. Kirk Hill, executive director of SFU’s Career Management Centre, was quoted: “Graduates tend to enter the workplace with all of the qualifications . . . but those with strong foreign accents often hit a huge roadblock during their very first phone interview.”