Beedie team nets silver at IIBD case competition

Dec 04, 2012

A team of Beedie School of Business students today captured silver in one of Asia’s most rigorous case competitions, the International Institute for Business Development (IIBD) Case Competition.

The team, consisting of BBA students Iris Luong, Renee Chau, and Stefanie Klein, along with MBA student Rob Graham, was one of six teams selected to compete in the final from an initial field of 28 entrants from 12 different countries worldwide. The team was awarded a prize of US$400 and a trophy for their second place finish.

This year’s final was hosted by Assumption University, Bangkok, Thailand, and focused on workplace sustainability. The competition format is intended to highlight the strategic challenges and managerial dilemmas faced by global business leaders. Teams were presented with a real world business case and given six hours to research and analyze the case to develop a workable set of action plans and recommendations to present.

“As the only team from outside of Asia to compete in the final we are very pleased to finish second in such a strong field,” said Sam Thiara, Associate Director, undergraduate alumni engagement at the Beedie School of Business. “The judges felt that the team’s overall strategy and delivery was very solid and that it was a matter of a very small margin between first and second, so the team can be very proud of their achievement.”

The Beedie team competed in the final against Ateneo de Manila University, the Philippines, Thammasat University, Thailand, the Hong Kong University of Science and Technology, Hong Kong, Hong Kong Baptist University, Hong Kong, and hosts Assumption University.

The competition is jointly organised by the Wing Lung Bank International Institute for Business Development (IIBD) and Chinese Business Research Centre, School of Business, Hong Kong Baptist University, and Martin de Tours School of Management and Economics, Assumption University, Bangkok, Thailand.

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