Research

Welfare recipients judged negatively when making ethical purchases: study

Apr 26, 2016

Society believes that those on social assistance – or “welfare” – should not be paying a premium to purchase ethical goods instead of cheaper alternatives, according to a new study from Simon Fraser University’s Beedie School of Business.

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Plus-sized models in advertising associated with poorer health choices: study

Dec 9, 2015

The increasing use of plus-sized models in advertising campaigns may be contributing to growing rates of obesity, a new study from Simon Fraser University’s Beedie School of Business suggests.

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