Research
Pepsi
Leanwashing: A Hidden Factor in the Obesity Crisis
Jan 30, 2015
A significant proportion of the global population believe that lack of exercise is a major factor that leads to obesity. Aneel Karnani, Brent McFerran and Anirban Mukhopadhyay explore the role of food and beverage companies in undermining the importance of dietary choices in the obesity debate – a process that has become known as “leanwashing”.More...