News

Beedie School of Business maintains top Klout score

Jun 7, 2012

For the second year in a row, SFU’s Beedie School of Business is enjoying some serious Klout on social media. Tweeting since early 2010, Simon Fraser University’s business school (@SFUBeedie) has been rated as the most influential Canadian business school by a prominent social media metric known as Klout. The metric website measures influence by using data from selected media channels, such as Twitter followers and unique mentions and Facebook comments and likes. With a Klout […]

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Students engage community with social media

Apr 5, 2012

A course that was launched less than a year ago at SFU’s Beedie School of Business has provided students with unprecedented focus on analyzing and optimizing the value of social media for organizations and businesses. Through community-building projects, undergrad students applied the social media lessons of the course to new and established not-for-profits and social agencies on a wide range of issues, from life-saving transplants to disability in sport. The course, Social Media & Business, was taught at SFU's Surrey campus by assistant professor Jan Kietzmann and instructor Ashish Gurung. Students used Facebook and the Twitter hashtag #BUS450 to engage with each other and their teachers, and to collaborate on assigned projects and readings. Throughout the semester, Kietmann and Gurung invited industry thoughts leaders, entrepreneurs and businesses to share their insights and expertise in social media.

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Beedie looks back at extraordinary year in Surrey

Dec 19, 2011

It has been an extraordinary year for the Beedie School of Business at Simon Fraser University – and the accomplishments of the school at SFU Surrey have helped to drive that success. As 2011 draws to a close, Beedie is celebrating such student accomplishments as SFU Student of the Year, the Surrey Green City Award, and selection to one of Canada's most prestigious leadership programs for entrepreneurs.

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Digital Dialogue: Ashish Gurung on incorporating social media in the classroom

Nov 15, 2011

The following was originally published on Invoke’s blog and authored by Justine Yu. Ashish Gurung teaches an undergraduate social media course at SFU Beedie School of Business. He is also involved with a bunch of other stuff ‚ some startups, some consulting and lots of non-profits. Find him@ashishgurung and http://www.ashishgurung.ca Tell us a bit about the social media course you created. What motivated you to create an entire course about social media at SFU’s Beedie School of […]

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Banner project lands Green City award

Oct 27, 2011

They’ve saved more than 1,500 pounds of nylon from landfills and in the process, taught hundreds of teens how simple sewing could help the environment. Now a student team from Simon Fraser University is being honored with a Top 3 Green City Award from the City of Surrey for their creative environmental efforts. Their Banner Bags project was chosen in the community group category (one of three categories) at the Surrey 2011 City Awards, held at the new City Centre Library Oct. 25. The student project was created three years ago by a team from Students In Free Enterprise (SIFE), based at SFU Surrey. Students Lauren Watkin, project manager, Sonam Swarup, director of community development, and Beedie alumnus Ashish Gurung, project advisor accepted the award from Mayor Dianne Watts.

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Social media the focus of new undergrad course at Beedie School of Business

Jul 29, 2011

by Jevta Lukic As Twitter and Facebook increasingly become topics of conversation in many company boardrooms, undergraduate business students at SFU’s Beedie School of Business are also focusing on social networking in a management context. This fall, they will enjoy a unique course offering that explores the intersection of social media and business strategy. Entitled Business 495: Social Media & Business, the course strives to develop students’ understanding of how social media is used by […]

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