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David Dunne delivers business design to SFU’s MBA programs
Jul 5, 2012
Whether it’s in the delivery of state-of-the-art smart phones or innovative health care, design thinking is an increasingly critical element for businesses and organizations in 2012. For David Dunne, Beedie School of Business Adjunct Senior Fellow, the intersection of design and business translates into major challenges and opportunities for managers, entrepreneurs and other leaders. Design thinking is defined as approaching management problems as designers approach design problems. Though it has been traditionally associated with product and service design, it also has important implications for management, something recognized increasingly by both academic research and the business press. Dunne, an award-winning management educator, author and consultant who is jointly appointed with the Rotman School of Management at the University of Toronto, joined Simon Fraser University earlier this year. He combines international experience as a senior executive with an outstanding record as an academic.More...
Beedie research shows freefall of Italy’s national brand linked to exploits of outgoing PM Silvio Berlusconi
Nov 9, 2011
In the wake of the announcement from Italian Prime Minister Silvio Berlusconi that he will be stepping down from his post, recent Beedie School of Business research points to his exploits as having a major impact on the image and reputation of his country. As national brands go, it has historically been hard to beat that of Italy’s. The country is renowned for its rich cultural life, one that attracts tourists, investors and migrants from more »More...
Business students descend upon iconic Canadian luxury retailer
Jul 21, 2011
Undergraduate students from SFU’s Beedie School of Business and Italy’s Università Bocconi from the fashion capital of Milan joined forces to engage with iconic Canadian retailer Holt Renfrew on July 20. Holt’s, as it is often referred to as, is a chain of high-end department stores located across Canada. The chain was founded in 1837 in Quebec City.More...