News

Students weave web to promote community engagement

Mar 24, 2013

A group of Beedie School of Business MBA students weaved a web of yarn in a guerilla marketing campaign to raise awareness for isolated seniors and older adults who live alone and find themselves disconnected from the community. The web was part of a wider project that required the students to design a social media strategy for a local nonprofit organization as part of their marketing and management information systems classes. The group, consisting of […]

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Beedie MBAs reach finals of Whitman Case Competition

Mar 12, 2013

A team of Beedie School of Business MBA students will travel to Syracuse University, New York, on March 22 to compete in the finals of the prestigious Whitman Case Competition. The team earned their spot after their preliminary executive summary placed them in the top six from almost 30 teams. The annual competition, run by the Whitman School of Management, draws teams from invited schools across North America. Competing teams have only a short time […]

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